The fastest way to build a web site if you have no experience with programming languages is to use a web site builder. Website design software is a great boon to beginners who would like to have an online presence but lack the technical experience to fiddle with building a web site from scratch.
Any new or existing business cannot grow without going through a branding process. The branding process ensures that your company is not just the product you sell, the people that work for you, and the walls of your office. Branding creates an identity, a personality, for the company you worked so hard to create.
It’s a good idea to avoid being too radical with design, depending on your market. At this point, surfers are accustomed to seeing the usual bookmark buttons, RSS feed buttons, etc on all sites. Try to avoid ignoring, or excluding, the more common elements so you don’t alienate people. They’re used to seeing these things in certain locations, and it helps to create a feeling of security, that everything is all right. Take a look at this site for a friend of mine who is a london magician and you can see that without flash and good link structures you can still have an attractive website.
Many agencies and freelance designers have special rates for start-ups. Make sure to do your research and find a great graphic designer that understands the importance of brand personality and promise in relation to your company’s graphic elements.
GIVE ANSWERS. Create an FAQ to provide answers to questions that have not yet been asked. Make your navigation simple and accurate. Do not have pages with no content just because you think you should have a page entitled “such and such”. Use easy-to-see calls to action to further give people what they are seeking on your website. Have a search bar so that people can get what they are looking for by by-passing your navigation.
Are you using the keyword in Alt Tags? Alt tags short form for Alternative Tags were originally designed to contain the text to be displayed on web pages instead of images if a user’s computer did not have the capacity to be able to display images. Alt Tags on images provide a great way of getting your keywords near the top of your pages without reducing your website readability. Alt Tags can also positively impact your internal website keyword linking. For a website to be successful, you have to create a new site entrance by adding Alt Tags to each image to appeal to search engines more effectively. With this, not only you are appealing to more users by using Alt Tags to your images, you will also be complying with cheap website design standards for disabled users of your site.
Keep it simple- while you may want to show off your fancy designing skills, this is the time to keep it simple and enjoyable to your visitors. Simplicity also makes it easier for the search engines to crawl and rank your site.
I wish success to you all. Enjoy this brave new online world we have, and add some extra cash to your income with some fun filled opportunities. You won’t regret it.